SPMG160
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Sports Communication
Communication and the Arts - departmentSchool of Liberal Arts
College/School
School of Liberal Arts
Course Description
From the locker room to the boardroom, communication shapes every play in the sports world. Sports Communication explores how strategy, storytelling, and media engagement power the business of sports. Students will examine real-world examples from professional teams, leagues, athletes, and sports media, learning how to develop messages, build brands, and navigate high-pressure moments in an always-on news and social media environment.
Grade Modes
Standard (S)